Sales Representative (Tel Sell)

Company Overview: L&F Distributors provides exceptional service and quality. As a leader in beverage distribution, we pride ourselves on cultivating strong relationships with both customers and suppliers while delivering the highest standards of excellence. Job Summary: The Sales Representative achieves sales goals and distribution targets by servicing and developing assigned accounts. Duties and Responsibilities: Sells all products in accordance with company guidelines and TABC (Texas Alcoholic Beverage Commission) & FDA (Food & Drug Administration). Assists with team coordination composed of drivers, assistant drivers, and merchandisers to ensure customer satisfaction after sale of product. Schedules routes to ensure all customers are visited regularly. Ensures customer satisfaction by identifying needs, keeping customer priorities in mind and implementing effective solutions that help customers sell more product. Develops and maintains an effective rapport characterized by open communication and trust with all assigned customers. Continuously increases product knowledge to become an expert resource for customers. Applies the concept of “the salesperson you leave behind” to sell more product in each account. Effectively merchandises in all accounts by effective use of displays and point-of-sale (POS) items. Maintains adequate inventory and reduces or eliminates out-of-stocks at each customer account. Enters order information accurately and timely into the handheld sales enablement software. Monitors freshness of product at each account and ensures rotation or removal to meet company standards. Audits condition of all POS to ensure brand representation meets company standards. Completes training, seminars and classes as assigned. Completes and submits sales, incentive and other required reports accurately and on time. Other duties as assigned. Job Requirements: At least one year of sales experience. A solid knowledge and understanding of all brands and packages for sale. A valid driver’s license. Excellent organization and time management skills. Physical Demands: Walking, bending, reaching, standing, and squatting. Occasional lifting of up to 50 pounds for product demonstrations or event setups. Travel may require extended periods of driving. Ability to navigate various environments, including retail and food service locations. Unavoidable Hazards (Work Environment): Involves frequent/infrequent, occasional, and routine exposure to: Exposure to various retail and food service environments, which may include noise, temperature fluctuations, and crowded spaces. Potential for exposure to product samples and promotional materials, requiring adherence to safety guidelines. Travel may involve risks, including adverse weather conditions. Occasional exposure to warehouse settings, where moving equipment and inventory may pose safety risks. Other extreme hazards not listed above. Special Certifications and Licenses: Must possess and maintain a valid state Driver’s License with an acceptable driving record. Must have a reliable personal vehicle for business travel. Mileage reimbursement is provided. Must be able to pass criminal background and drug screen. Certified Beverage Professional (CBP), Certified Sales Professional (CSP), food/beverage safety certification(s) (e.g., ServSafe), are a plus!